A brand paints a picture in the mind – about itself and about the client it seeks to attract. When we buy a brand, we buy the concept that specific brand stands for because we like what it says about us.
Thrive assists companies in building a brand that sets them apart. We do this by connecting your brand to a value system. Ensuring all actions spring from and tie back to this value system. This involves collaboration between Thrive and yourselves where we immerse ourselves into your business identifying the perceptions held by staff and clients on your brand. We use this insight to identify strengths and opportunities as well as highlight any weaknesses or threats. The result of this process is a single minded message positioning the brand in a unique and differentiated way.
Be distinctive, relevant and consistent.
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